Can Your Small Business Make Money on YouTube?

This week, I read an article by Ben Duchesney about creating a YouTube channel that helps your small business make money. He said: “If you want to make your small business famous – YouTube famous – now is a good time to start.” It sounds so simple. For my other company, I have a YouTube channel. Therefore, I can tell you it is not that simple. I want to dive into the article and explain my first-hand experience with it. Continue Reading →

8 Video Marketing Mistakes the Entrepreneur Should Avoid

Two weeks ago, I listed the video marketing trends that the entrepreneur should embrace. However, there are always things that can go wrong; so, in this blog, I want to point out those things that the entrepreneur should NOT do. If you can avoid these common mistakes, your videos will perform much better and they will be able to fulfill their goals more effectively. Continue Reading →

Video Marketing Trends the Entrepreneur Should Embrace

Ever since I started adding vlogs to my blogs at, a world of opportunities has opened up to me. I have noticed more engagement, more invites to events and interviews, and an overall better brand awareness. Video is here to stay so the entrepreneur should embrace it and follow the current video marketing trends to make the most out of it.
This blog will first give you some new statistics so you know how important it is for you to add video to your marketing mix ASAP and then, it will discuss the video marketing trends. Continue Reading →

What Alternatives are There for Small Creators on YouTube?

On January 16, 2018, YouTube has announced major monetization changes. Creators must now accrue four thousand hours of watch time over the course of twelve months and reach a thousand subscribers to join YouTube’s Partner Program and qualify for monetization. This is a big change from the company’s previous rules. As a result, small creators are worried about their future income. What other video platforms are there and how can you make money by posting videos on them? This blog lists ten alternatives and answers if you can make money using those alternatives. Continue Reading →

3 Reasons Why NOT to Use User Product Demonstrations

There are quite a few reasons why you would want to show user product demonstrations on your website and share them on social media. As I want to give you the whole picture, I will list some of those reasons, but I will also mention three drawbacks of user product demonstrations Continue Reading →

Video Marketing Mistakes to Avoid This Year

Video Marketing Mistakes to Avoid This Year Advances in professional video production equipment and in smartphone technology, as well as the ease of use of video platforms, enable entrepreneurs to Continue Reading →