20+ of the Most Popular Digital Marketing Blog Posts of 2018

As it is December, it is a great time to look back at 2018 and see what we have learned in the field of digital marketing. This ever-changing field is so important to us entrepreneurs and freelancers and so, I want to share with you what my most popular digital marketing blog posts of 2018 are. This way, you can check whether you are up to date and ready for 2019. To find the most popular one, scroll all the way to the end! Continue Reading →

Why to Include Social Media Translations in Your Marketing Strategy

Last week, I published the ultimate guide to a perfect social media strategy. There is one issue to consider that might be added to that guide, which is social media translations. If your company is working on an international market, you have to decide whether you want to stay in your native language or adopt a multilingual approach.
My advice would be to use more than one language because you need to target the right people in the right place at the right time. You may be wasting your time and money if all your posts are in English when fifty percent of your customers are Spanish. In this blog post, you will find background information regarding social media translations, tips for launching a multilingual social media campaign as well as some considerations for social media translations. Continue Reading →

How to Go Viral with Meme Marketing

Unless you have been living under a rock since the Internet came around, you know what memes are. However, marketers have a really difficult time finding ways to use them. When companies use memes, they sometimes work but most of the time, they fall flat. Despite the pitfalls, using memes in digital marketing offers some unique benefits. This blog post lists 9 tips on how to go viral with meme marketing. Continue Reading →

The Ultimate Guide to a Perfect Social Media Strategy

Marketers who document strategies are 538% more likely to report success, those who document processes are 466% more likely to be successful, and 88% of marketers who set goals actually achieve them. That is why you need a documented social media strategy. Creating a documented social media strategy focused on processes and goals will improve your results. Here, you will find everything you need to plan your work and work your plan. Continue Reading →

How to Plan Digital Content Like a Professional

You want to plan digital content efficiently but it is not always an easy task and it can be a very time-consuming process. After all, you want to present your audience with high-quality content on a regular basis. How can you best do this? In this blog post, you will find several steps and tools that can help you. Continue Reading →

How to Find Inspiration for Content Creation When You Are Tired

Finding inspiration for your content creation can be a little tricky and writing may sometimes feel like an obligation. Content is important because it fuels our SEO initiatives, social media feeds, and advocacy marketing efforts. If you are hitting the wall with your content schedule, do not worry too much. Even if you feel uninspired, there are easy ways to get inspired again. Here is how! Continue Reading →

How Not to Mess up Your Email Subject Lines

In this blog post, you will learn how not to mess up your email subject lines so that people will actually open your emails and read them. First, you will find 6 types of email subject lines you should avoid. Then, you will find 7 tips to optimize your subject line and finally, 20 creative email subject line example templates are listed. Continue Reading →

A Quick Guide on How to Use Ads in Facebook Messenger

I recently came across an article about an advertisement option that I was not familiar with. I wanted to share it with you so that you know it is out there for your business too. Apparently, ads in Facebook Messenger can drive real results. In this blog, you will find a quick guide on using ads in Facebook Messenger. Continue Reading →