How to Best Use Facebook Stories on Your Business Page

If you are managing social media accounts for your brand, you might sometimes be overwhelmed with all the new apps, features or tools. Facebook Stories is one of those more modern features on a platform that you may have been using for years. What is it, how can your brand benefit from it, how can your brand best approach Facebook Stories, and what are some best practices? This blog post will tell you all about it. Continue Reading →

Sponsored Posts on Instagram: The Ultimate Guide

Unsurprisingly, Instagram is an outstanding platform for brand awareness. Instagram’s sponsored posts are a fantastic way to get more reach, build your followers, and establish brand awareness. Getting more followers as a business means that you could get more engagement, more traffic, and indeed, more sales. In this blog post, I will show you how your brand can use sponsored posts on Instagram, how to create them, when you should use them, and how they are different from other types of Instagram Ads. Continue Reading →

Hashtags on LinkedIn: How to Use Them

A few weeks ago, I explained how to best use hashtags on the most popular social media sites. LinkedIn stands out in hashtag use, though. It seems like hashtags on LinkedIn are almost not done. In this blog post, I want to know why and how much hashtags contribute to brands’ posts on LinkedIn. Here, I examine hashtag use on LinkedIn by looking at current research and expert opinions. Continue Reading →

Hashtags on Facebook: Should You Use Them?

Two weeks ago, I explained how to best use hashtags on the most popular social media sites. I discussed Facebook, but as with LinkedIn, it stands out in hashtag use. It seems like hashtags on Facebook are almost not done. In this blog post, I want to know why and how much hashtags contribute to brands’ posts on Facebook. Below, I examine hashtag use on Facebook by looking at research and expert opinions. Continue Reading →

The Best Social Media Marketing Tips for Your Business

Social media marketing is an absolute must in any marketing strategy. As you can read in Social Media Examiner’s 2018 Social Media Marketing Industry Report, 87% of marketers believe that social media has helped them grow their exposure. Also, 78% of marketers saw a rise in their traffic and 53% of them think their sales improved through social media marketing activities. As you can see, no company in this world can afford to ignore it. If you are in charge of social media marketing, this list of 24 social media marketing tips for your business comes in handy. Continue Reading →

Can Your Small Business Make Money on YouTube?

This week, I read an article by Ben Duchesney about creating a YouTube channel that helps your small business make money. He said: “If you want to make your small business famous – YouTube famous – now is a good time to start.” It sounds so simple. For my other company Meemoeder.com, I have a YouTube channel. Therefore, I can tell you it is not that simple. I want to dive into the article and explain my first-hand experience with it. Continue Reading →

How Do You Choose the Perfect Influencer for Your Brand?

Whether you like it or not, influencers are here to stay. Social influencers are essential in internet marketing. It may be hard to find what the perfect influencer is for your brand so, in this blog post, you will find what influencer not to choose and four considerations for when you are looking for an influencer. Continue Reading →